Happy New Year! Now to start the year with a quick rant (always makes me feel better).
If you run a quick search on the word “trend”:
Google will tell you that a trend is a general direction in which something is developing or changing.
The freedictionary.com returns, the general direction in which something tends to move, a general tendency or inclination and current style; vogue: the latest trend in fashion.
The businessdictionary.com tells us a trend is a pattern of gradual change in a condition, output, or process, or an average or general tendency of a series of data points to move in a certain direction over time, represented by a line or curve on a graph.
Finally the thesaurus in Word tells us a trend is a tendency, drift, leaning, movement or fashion, style look or craze.
So back to BYOD (Bring Your Own Device) and the constant conversations I hear about this trend in the workplace. It’s interesting because every customer I go to tells me of this trend as they make notes on their iPhone and not their work issued phone I may add. I then leave meetings and the corridor / lift conversation is all about tablets; “what do you use” (for the record it’s an iPad v1), “have you seen the new….” “I’m thinking of buying….” And you can bet your last dollar that as soon as they have purchased a tablet it will be in the work bag and sitting on their work desk ready or the first meeting of the day.
Whilst I’m happy to admit there is some (a lot) of style behind these devices and in my opinion you could call the “i” devices a craze, we are well past the point of BYOD being a trend and it is very much the norm. Therefore as we start 2012 what do you have in place to manage this influx of devices, how are you going to cope with the new norm?
And by the way this is no trend this is something you have to deal with today.